Diller, Stephen, <br/><br/>
Making meaning :  how successful businesses deliver meaningful customer experiences / 
Steve Diller, Nathan Shedroff, Darrel Rhea. 
 - viii, 146 páginas :  ilustraciones. 
<br/><br/> Incluye índice. 
<br/><br/><label>ISBN: </label>0321552342 9780321552341 
<br/><br/><label>Subjects--Topical Terms: </label><br/>BIENES DE CONSUMO--COMPRAS--ASPECTOS PSICOLOGICOS.<br/>MARKETING.<br/>PLANIFICACION ESTRATEGICA.
<br/><br/><label>Dewey Class. No.: </label>658.812