TY  - BOOK
AU  - Thaler,Richard H.
AU  - Sunstein,Cass R.
TI  - Nudge: improving decisions about health, wealth, and happiness 
T2  - A new york times bestseller
SN  - 9780141040011
PY  - 2009///
CY  - New York
PB  - Penguin Books
KW  - ECONOMIA
KW  - TOMA DE DECISIONES
ER  -