000 | 01553nmm a2200385 i 4500 | ||
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001 | 281951 | ||
003 | UVAL | ||
005 | 20240507121711.0 | ||
006 | m o d | | ||
007 | cr cnu|||||||| | ||
008 | 210809s2017 xx o ||||0 spa d | ||
020 |
_a9786073238465 _qelectronic book |
||
020 | _z9786073238458 | ||
040 |
_aDIBRA _beng _erda _cUVAL |
||
041 | 0 | _aspa | |
100 | 1 |
_aKotler, Philip, _eautor. _985102. |
|
245 | 1 | 0 |
_aFundamentos de marketing / _cPhilip Kotler. |
250 | _aDecimotercera edición. | ||
264 | 1 |
_aDistrito Federal : _bPearson Educación, _c2017. |
|
264 | 4 | _c©2017. | |
300 | _a1 recurso en línea (674 páginas). | ||
347 |
_2rda _atext file _bPDF |
||
588 | _aDescription based on publisher supplied metadata and other sources. | ||
590 | _aElectronic reproduction. Ann Arbor, Michigan : ProQuest Ebook Central, 2021. Available via World Wide Web. Access may be limited to ProQuest Ebook Central affiliated libraries. | ||
650 | 1 | 4 |
_aPSICOLOGIA INDUSTRIAL _914501. |
650 | 1 | 4 |
_aCONDUCTA ORGANIZACIONAL _915157. |
700 | 1 |
_aArmstrong, Gary _q(Gary M.), _e, autor. _968754. |
|
700 | 1 |
_aAmador Araujo, Ma. de Lourdes _q(María de Lourdes), _e, autora. _9240997. |
|
797 | 2 | _aProQuest (Firm) | |
856 | 4 | 0 |
_uhttps://ebookcentral.proquest.com/lib/uvalpo-ebooks/detail.action?docID=4908762 _zAcceso en línea |
942 |
_2ddc _cJ _iBBO-19083-IICG221 |
||
999 |
_c281951 _d281951 |